Capricorn CEO Profile: Tan Caktiong
The story of Jollibee Foods Corp. is filled with the typical struggles any ordinary small business encounters, but two things stood out – these are the dedication and the work ethic of its founder, Tony Tan Caktiong , and that made the big difference.
Caktiong started the company in 1975 with a small two-branch ice-cream parlor. It soon became the Philippines’ largest food network with branches worldwide including China, USA and the Middle-east.
Astrologically, the success of Jollibee resonates well with Capricorn symbology. Both Jollibee- the corporate entity as well as its CEO belong to the sign Capricorn. Jollibee incorporated on January 11, 1978 while Tony Tan Caktiong was born on January 5, 1953.
Capricorn is the mountain goat, whose aim is to reach the summit- no matter how slow. Though Capricorns start small, they want to be the best by perfecting their system. They do not just work hard – they always look for ways to be more efficient. The “bee” in Jollibee, is known for always being busy and this symbolizes Capricorn’s work philosophy.
From Astro-time 2008
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